Internet Marketing Terms Glossary

The Machinteractive provides a glossary of terms, acronyms & abbreviations and used in the Internet marketing, search engine optimization (SEO), and search engine marketing.

L

Link Farm

Web Page containing a very large number of links without groupings, categories, or structure.

Log files

Log files are the files that give the complete information of your site like errors in your web pages, the popularity of your site pages and the type of visitors your site attracts.

Link Popularity

An analysis by search engines to decide the rank of Web pages by examining the network of links between Web pages.

Landing Page

The URL of particular page on your Web site where users will go when they click a particular advertising link.

Keyword prominence

Keyword prominence defines the placement of your targeted keyword on a webpage. Keyword prominence is a measurement of how close to the start of an area of a page that a keyword appears.

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